School of Motion - "Nüdl"

Nüdl is a pool noodle company who wanted a short, swish entry card. Animating in their logo and range of pool noodles. As it's a pool noodle company I wanted it to seem fun, yet swish at the same time. Flexing the pool noodles as one might move in real-life with extra spring and overshoot. I then animated the type in a way which I felt complimented this, adding a subtle wink at the end of the animation.
If you'd like to see more of my coursework from School of Motion, check out this project on my behance.

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